The short version: We collect your email to send you the newsletter. We don't sell your data. We don't share it with third parties for marketing. We use basic analytics to understand what content resonates. That's it.
1. Who We Are
The Edge Index ("we," "us," or "our") is a weekly AI opportunity intelligence newsletter operated by The Edge Index Team. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website, subscribe to our newsletter, or use our services.
2. Information We Collect
Information you provide directly:
- Email address - when you subscribe to the free or paid newsletter
- Name - if you choose to provide it (optional)
- Payment information - if you upgrade to a paid tier, processed securely through our payment provider (Stripe). We never store your credit card details directly.
- Communication content - if you reply to an email or contact us directly
Information collected automatically:
- Email engagement data - open rates, click-through rates, and which links you click within our emails. This helps us understand which content is most valuable to you.
- Website analytics - pages visited, time on page, referring source, device type, and general geographic location (country/city level). We do not track individual browsing behavior across other websites.
- Cookies - we use essential cookies for website functionality and analytics cookies to understand traffic patterns. No advertising or tracking cookies are used.
3. How We Use Your Information
We use the information we collect to:
- Deliver the weekly newsletter to your inbox
- Process payments for paid subscriptions
- Understand which topics and formats our readers find most valuable
- Improve the quality and relevance of our research
- Respond to your questions or feedback
- Send occasional product updates (e.g., new pricing tiers, special reports) - never more than once per month outside of the regular weekly email
We will never: Sell your email address or personal data to third parties. Share your information with advertisers. Send unsolicited promotional emails from partners. Use your data for purposes unrelated to The Edge Index.
4. Third-Party Services
We use a small number of trusted third-party services to operate The Edge Index:
- Email delivery platform (e.g., Beehiiv or Ghost) - to send and manage the newsletter. Your email address is stored on their servers. These providers have their own privacy policies and are GDPR-compliant.
- Stripe - to process paid subscriptions securely. Stripe handles all payment data and is PCI DSS Level 1 certified.
- Website analytics (e.g., Plausible or Fathom) - privacy-focused analytics that do not use cookies or track individuals across sites.
We do not use Google Analytics, Facebook Pixel, or any advertising-related tracking tools.
5. Data Retention
We retain your email address and subscription data for as long as you remain subscribed. If you unsubscribe, we will delete your personal data within 30 days, except where we are required by law to retain it (e.g., payment records for tax purposes, which are retained for up to 7 years).
6. Your Rights
You have the right to:
- Unsubscribe - at any time, with one click, from any email we send
- Access your data - request a copy of all personal data we hold about you
- Correct your data - update your email address or other information
- Delete your data - request permanent deletion of all your personal data
- Export your data - receive your data in a portable format
To exercise any of these rights, email us at team@edgeindex.ai. We will respond within 30 days.
7. Data Security
We take reasonable measures to protect your personal information, including encryption of data in transit (HTTPS) and at rest, secure authentication for all administrative access, and regular review of our data handling practices. However, no method of electronic transmission or storage is 100% secure, and we cannot guarantee absolute security.
8. International Users
If you are accessing The Edge Index from outside the United States, please be aware that your information may be transferred to and processed in the United States. By subscribing, you consent to this transfer. We comply with applicable data protection regulations, including GDPR for European Union residents.
9. Children's Privacy
The Edge Index is not directed at individuals under the age of 16. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately and we will delete it.
10. Changes to This Policy
We may update this Privacy Policy from time to time. If we make significant changes, we will notify you by email before the changes take effect. The "Last updated" date at the top of this page reflects the most recent revision.
11. Contact Us
If you have any questions about this Privacy Policy or how we handle your data, contact us at:
Email: team@edgeindex.ai
The Edge Index Team